Size The Market

About Size The Market

Size The Market is an advanced, cloud-based Competitive and Market Intelligence platform engineered for data-driven decision-making in the ecommerce sector. It is specifically designed for ecommerce brands, online retailers, marketplaces, and digital agencies that require precise, real-time visibility into the dynamic market landscape. The platform's core function is to automate the continuous monitoring of competitor activities across a vast network of over 1,000 e-commerce websites. It tracks critical data points including pricing fluctuations, promotional campaigns, product stock availability, Minimum Advertised Price (MAP) violations, and shifts in category positioning. By aggregating and analyzing this data, Size The Market transforms raw market signals into clear, actionable insights on emerging trends. The platform further empowers users with specialized analytical calculators for assessing MAP violation impact, optimizing pricing strategies, and sizing market opportunities. Through its refined visual dashboards, configurable automated alerts, and comprehensive intelligence workflows, Size The Market provides the technological infrastructure for businesses to protect brand integrity, maximize profit margins, execute optimized pricing strategies, and systematically capture greater market share. Its value proposition lies in delivering professional-grade competitive intelligence with machine learning accuracy, enabling teams to track market movements, react with speed, and win on price.

Features of Size The Market

Automated Multi-Source Price Tracking

The platform provides automated, continuous price tracking across a curated network of over 1,000 e-commerce websites and online marketplaces. This system eliminates manual competitor checks by scanning competitor catalogs at configurable intervals, capturing real-time pricing data for millions of products. The architecture ensures data freshness and scale, allowing businesses to maintain a comprehensive, up-to-the-minute view of the competitive pricing landscape without resource-intensive manual processes.

Machine Learning Product Matching

Size The Market employs sophisticated Machine Learning algorithms to perform automated product matching with a claimed accuracy exceeding 99%. This technology intelligently identifies and links identical or equivalent products across different retailer catalogs, even when product titles, descriptions, and images vary. This feature is fundamental for ensuring data consistency and reliability, enabling accurate like-for-like competitor comparisons and trend analysis.

Real-Time Alerts & Notifications

Users can configure customized, real-time alerts for specific market events critical to their business. The system monitors for triggers such as price changes above or below a set threshold, stock level changes (in/out of stock), detection of MAP violations by retailers, and the appearance of new promotional campaigns. These instant notifications are delivered via preferred channels, enabling immediate strategic reactions to market movements.

Integrated Analytics & Specialized Calculators

Beyond data collection, the platform includes a suite of integrated analytical tools and specialized calculators. This includes historical analytics for trend visualization and price elasticity modeling, a MAP Violation Impact calculator to quantify brand and margin damage, a Price Optimization engine for margin and volume analysis, and a Market Sizing tool. These features transform tracked data into forward-looking, quantifiable business intelligence for informed commercial decisions.

Use Cases of Size The Market

MAP Compliance Monitoring for Brands

Manufacturers and brand owners utilize Size The Market to enforce Minimum Advertised Price (MAP) policies automatically. The platform continuously scans authorized and unauthorized online retailers, instantly flagging violations. This enables brand managers to take swift corrective action, protect brand equity, maintain fair market pricing, and achieve higher compliance rates, with some users reporting up to 95% policy adherence.

Dynamic Pricing Strategy for Online Retailers

E-commerce retailers implement the platform to power dynamic and competitive pricing strategies. By receiving real-time alerts on competitor price changes and accessing historical pricing trends, pricing managers can make informed, rapid adjustments to their own listings. This data-driven approach helps maintain competitive positioning, optimize profit margins, and win price-sensitive customers, potentially leading to increased conversion rates.

Market Share Analysis & Category Management

Category managers and business intelligence teams use the platform's tracking and analytics to understand category dynamics. By monitoring product availability, ranking changes, and promotional activity across key competitors, they can identify market gaps, assess the performance of new product launches, and make data-backed decisions on assortment planning and inventory forecasting to capture greater market share.

Agency Competitive Reporting for Clients

Digital marketing and ecommerce agencies leverage Size The Market to provide value-added competitive intelligence services to their clients. They can automate the creation of detailed reports on competitor pricing, promotions, and market positioning. This delivers actionable insights as a service, helping clients refine their digital strategy and demonstrating the agency's expertise in data-driven market analysis.

Frequently Asked Questions

How accurate is the product matching technology?

Size The Market utilizes advanced Machine Learning algorithms for product matching, which the company states achieves over 99% accuracy. The system analyzes multiple data points including product titles, descriptions, images, specifications, and GTIN/UPC codes to intelligently identify the same product across different retailer websites. Users can review and approve automated matches within the platform's interface to ensure data integrity for their specific catalog.

What e-commerce platforms and marketplaces does it integrate with?

The platform is designed for broad compatibility and can monitor prices across a wide range of online sales channels. It natively tracks over 1,000 e-commerce sites, including major marketplaces and independent online stores. For proactive price management, it offers API access for seamless integration with popular e-commerce platforms like Shopify and WooCommerce, enabling automated pricing rule execution based on the collected market data.

How quickly is the competitor data updated?

Data update frequency is a core capability and is configurable based on the user's subscription plan. The platform is built for real-time intelligence, offering instant alerts for critical changes like price drops or stock-outs. For comprehensive data refreshes, the scanning intervals can be set to occur as frequently as needed, from multiple times per day to daily, ensuring the insights are based on the freshest available market data.

Can I track specific competitors or only general categories?

Yes, Size The Market offers granular control over monitoring targets. Users can create and manage custom competitor monitoring lists by directly inputting the URLs of specific competitor websites they wish to track. The system will then automatically discover and monitor the entire product catalog from those sites, allowing for focused, strategic intelligence on your most relevant direct competitors.